Qualified, an agentic marketing platform, has reimagined their revenue operations by building a sophisticated AI workforce. The company partnered with Relevance AI to build 35+ specialized AI agents that generated a further $7 million in pipeline and $500,000 in closed revenue over just six months.
The Challenge: Manual Processes Holding Back Growth
Qualified was stuck in the typical scaling trap.
Even their AI Go-to-Market Operations Manager was skeptical about automating complex BDR work, having been one himself for two years. But when Relevance took 40-50 BDR tasks and returned an AI agent performing at human-level quality in just one week, the skepticism vanished.
The Solution: Deep Integration with Relevance AI
After evaluating 60 different vendors, Qualified chose Relevance AI for three key reasons:
Unlike other solutions that force you to change how you work, Relevance adapts to your unique business processes.
The Results: $7M Pipeline in Six Months
The system proved itself when their Manager received three meeting bookings in one afternoon - all handled completely by AI agents.
Training the AI Workforce
The key difference: instead of generic automation, these agents learn your specific way of doing business.
What’s Next: Enterprise-Wide AI Adoption
Qualified’s success has opened their eyes to AI possibilities across the entire organization. They’re expanding beyond sales and marketing into recruiting, finance, and other departments.
The company is now looking at their entire customer lifecycle to identify where AI can add value at every step. With agents becoming top of mind across all departments, Qualified is building toward a comprehensive AI workforce that amplifies human capabilities throughout the business.