Integrations

Supercharge Customer Io with Relevance AI

Customer.io is a powerful platform for managing customer data, event tracking, and automated messaging. Relevance AI enhances this by providing intelligent insights and automation capabilities that drive personalized customer experiences.

Give your AI Agents Customer Io Superpowers

Customer.io empowers you to manage customer data and automate messaging effectively. With Relevance AI, you can leverage advanced AI Agents to analyze customer interactions and optimize your outreach strategies.

Real-Time Journey Orchestration

The AI Agent dynamically adjusts customer communication paths based on live behavioral signals and engagement patterns.

Predictive Personalization

Leverages customer data patterns to anticipate needs and automatically customize messaging content and timing.

Behavioral Intelligence

Analyzes customer interactions to identify trends and automatically trigger relevant communication sequences.

Tools

Equip AI Agents with the Customer Io Tools they need

Relevance AI seamlessly integrates with Customer.io to enhance your customer engagement workflows.

Customer.io - Send Event To
Tracks and sends custom events to Customer.io platform with specified customer identifiers and event attributes
Customer.io - Create or Update Customer
Creates new customer profiles or updates existing ones in Customer.io with custom attributes and email information
Customer.io - Create or Update Customer
Creates new customer profiles or updates existing ones in Customer.io with custom attributes and email information
Customer.io - Send Event To Customer io
Sends specialized events to Customer.io with support for page view tracking and custom event data
Customer.io - Add Customers to Segment
Adds multiple customers to a specified Customer.io segment using various ID types for customer identification
Name
Customer.io API Call
Description
Make an authorized request to a Customer.io API
Parameters
["OAuth authentication", "HTTP methods (GET, POST, PUT, DELETE, PATCH)", "Custom headers", "Request body configuration", "Response handling"]
Use Case
An e-commerce company uses this integration to automatically trigger personalized email campaigns when customers abandon their shopping carts, by making API calls to Customer.io to update user profiles and trigger messaging workflows based on real-time shopping behavior.

Security & Reliability

The Customer.io integration utilizes secure OAuth authentication, ensuring that only authorized workflows can manage your customer data effectively. Relevance AI handles API operations (such as creating, updating, and segmenting customers) in the background—so you don’t have to worry about errors, formatting, or limits.

With built-in validation and type conversion, your workflows run smoothly, even when customer data formats vary. This integration allows for real-time event tracking and automated messaging, enhancing your customer engagement strategies.

No training on your data

Your data remains private and is never utilized for model training purposes.

Security first

We never store anything we don’t need to. The inputs or outputs of your tools are never stored.

Get Started

Best Practices for Non-Technical Users

To get the most out of the Customer.io + Relevance AI integration without writing code:
  • Start with a clean customer database: Ensure customer attributes are well-defined and consistently formatted.
  • Utilize pre-built workflows: Relevance AI provides templates for customer segmentation and event tracking—perfect for quick implementation.
  • Connect securely: Double-check that you are using the correct Customer.io account and have the necessary API permissions during setup.
  • Test before scaling: Validate your API calls with test customer data to prevent widespread issues.
  • Monitor API usage: Be aware of rate limits and implement strategies like exponential backoff to manage API requests effectively.