Integrations

Supercharge Google Ads with Relevance AI

Google Ads is a powerful platform that allows businesses to manage their advertising campaigns, track conversions, and generate reports. With Relevance AI, you can elevate your advertising strategy by leveraging AI Agents to optimize your campaigns and automate customer interactions.

Give your AI Agents Google Ads Superpowers

Google Ads provides robust tools for managing advertising campaigns and tracking performance. Relevance AI amplifies these capabilities by enabling intelligent decision-making and automated actions that adapt to your marketing needs.

Real-Time Campaign Orchestration

The AI agent continuously monitors and adjusts campaign parameters for optimal performance across multiple channels

Predictive Budget Intelligence

Leverages historical data and market trends to forecast spending needs and automatically allocate resources for maximum ROI

Cross-Channel Attribution Mastery

Precisely tracks and attributes conversions across multiple touchpoints to optimize marketing spend effectiveness

Tools

Equip AI Agents with the Google Ads Tools they need

Relevance AI seamlessly integrates with Google Ads, enhancing your advertising workflows with powerful AI-driven insights.

Google Ads - Create Customer List
Creates a new customer list in Google Ads for audience targeting, supporting various list types including CRM-based, rule-based, logical, basic, and lookalike audiences
Google Ads - Create Report
Generates customized reports for different Google Ads resources including ad groups, ads, campaigns, and customer data to analyze advertising performance
Google Ads - Create Report
Generates customized reports for different Google Ads resources including ad groups, ads, campaigns, and customer data to analyze advertising performance
Google Ads - Send Offline Conversion
Tracks and uploads offline conversion actions to Google Ads, supporting various conversion types such as calls, app downloads, purchases, and website interactions
Google Ads - Add Contact to Customer List by Email
Adds individual contacts to an existing Google Ads customer list using email addresses for targeted advertising and remarketing purposes
Name
Google Ads API Call
Description
Make an authorized request to a Google Ads API
Parameters
["OAuth Account ID", "HTTP Method", "Base URL", "Path", "Request Body", "Custom Headers"]
Use Case
A digital marketing agency uses this integration to automatically pull campaign performance metrics from multiple client Google Ads accounts and analyze ROI in real-time, saving hours of manual data collection while enabling data-driven optimization decisions.

Security & Reliability

The integration leverages OAuth 2.0 authentication to securely connect with Google Ads API, handling all core advertising operations including customer list management, conversion tracking, and reporting capabilities. Relevance AI manages the complex API interactions in the background—automatically handling authentication tokens, rate limiting, and data validation while providing pre-built actions for common advertising tasks.

Built-in error handling and automatic retries ensure your advertising workflows continue running smoothly, even when dealing with API quotas or data format variations across different account types.

No training on your data

Your data remains private and is never utilized for model training purposes.

Security first

We never store anything we don’t need to. The inputs or outputs of your tools are never stored.

Get Started

Best Practices for Non-Technical Users

To get the most out of the Google Ads + Relevance AI integration without writing code:
  • Start with a well-structured Google Ads account: Organize campaigns and ad groups logically to facilitate easier management and reporting.
  • Utilize pre-built actions: Leverage the available pre-built actions for common tasks like creating customer lists and generating reports to save time.
  • Verify OAuth credentials: Ensure your OAuth 2.0 credentials are correctly configured and have the necessary permissions for seamless integration.
  • Test API calls with sample data: Use test accounts or sample data to validate your API calls before applying them to live campaigns.
  • Monitor API usage: Keep an eye on API rate limits and implement exponential backoff strategies to handle potential throttling.