KingSumo is a viral giveaway platform that helps you create and manage contests to grow your audience. With Relevance AI, you can automate and optimize your marketing workflows, turning giveaway data into actionable insights.



KingSumo empowers you to run viral giveaways effortlessly, while Relevance AI amplifies this by automating data handling and marketing processes with intelligent AI Agents.
Viral Growth Orchestration
The AI agent optimizes contest mechanics and referral loops in real-time to maximize viral spread and participant engagement
Fraud Pattern Recognition
Continuously monitors entry patterns to detect and prevent fraudulent activities before they impact contest integrity
Performance Analytics Mastery
Processes contest metrics in real-time to provide actionable insights and automated optimization recommendations
Relevance AI seamlessly integrates with KingSumo to enhance your giveaway management workflows.
What you’ll need
You don't need to be a developer to set up this integration. Follow this simple guide to get started:
- A King Sumo account
- A Relevance AI account with access to your projects and datasets
- Authorization (you'll connect securely using API keys—no sensitive info stored manually)
Security & Reliability
This integration enables seamless interaction between KingSumo's viral giveaway platform and Relevance AI's workflow automation capabilities. With secure OAuth authentication, only authorized workflows can manage giveaways, track contestants, and automate marketing workflows programmatically.
Relevance AI handles API operations (like GET, POST, PATCH, DELETE) in the background—so you don’t have to worry about errors, formatting, or limits. Automated giveaway management and real-time contestant data synchronization streamline your marketing automation workflows.
To get started, ensure you have a KingSumo account with API access, a Relevance AI account, and the necessary OAuth credentials. Install the Relevance AI SDK and configure OAuth authentication to initialize the API client.
For example, to get giveaway details, use the provided function to fetch data effortlessly. Built-in validation and type conversion ensure your workflows run smoothly, even when data formats vary. Implement error handling and rate limiting to enhance your integration experience.
For additional support or specific implementation questions, please refer to the official KingSumo API documentation or contact our support team.
No training on your data
Your data remains private and is never utilized for model training purposes.
Security first
We never store anything we don’t need to. The inputs or outputs of your tools are never stored.

To get the most out of the KingSumo + Relevance AI integration without writing code:
- Start with a clear giveaway structure: Use descriptive titles and consistent rules for your giveaways to enhance participant understanding.
- Utilize pre-built workflows: Relevance AI provides templates for managing contestants and automating follow-ups, making it easy to get started.
- Connect securely: Ensure you have the correct OAuth credentials and permissions set up for your KingSumo account during integration.
- Test your automations: Run your workflows with test giveaways to ensure everything functions correctly before launching live campaigns.
- Monitor API usage: Be mindful of rate limits and implement throttling to avoid hitting API request caps.