LoyaltyLion is a customer loyalty platform designed to help eCommerce businesses build and manage loyalty programs that drive customer retention and engagement.
Transform your loyalty program with AI Agents that can personalize experiences and automate customer interactions.



LoyaltyLion helps businesses build engaging loyalty programs that drive customer retention. Relevance AI enhances this with intelligent AI agents that can personalize rewards, automate engagement, and optimize loyalty strategies at scale.
Instant Customer Insights
The agent provides real-time analytics on customer behavior and loyalty program performance.
Dynamic Reward Optimization
Continuously analyzes data to adjust reward offerings, maximizing customer satisfaction and retention.
Personalized Marketing Mastery
Utilizes customer data to create targeted marketing campaigns that resonate with loyalty program participants.
Relevance AI gives you access to LoyaltyLion's loyalty program management capabilities within your automated workflows.
What you’ll need
You don't need to be a developer to set up this integration. Follow this simple guide to get started:
- A LoyaltyLion account
- A Relevance AI account with API access
- Authorization credentials (connect securely via OAuth—no manual credential storage)
Security & Reliability
The integration uses secure OAuth authentication, ensuring only authorized workflows access your LoyaltyLion loyalty program data. Relevance AI handles API operations seamlessly in the background while managing customer rewards, points, and referral programs—so you don't have to worry about token management or API formatting.
Built-in validation ensures your loyalty workflows run smoothly, automatically handling member data synchronization and reward calculations.
No training on your data
Your data remains private and is never utilized for model training purposes.
Security first
We never store anything we don’t need to. The inputs or outputs of your tools are never stored.

Best Practices for Non-Technical Users
To get the most out of the LoyaltyLion + Relevance AI integration without writing code:
- Configure authentication properly: Ensure OAuth credentials are correctly set up with appropriate read-write permissions.
- Structure API requests: Use clear endpoint paths and consistent request methods (GET, POST, etc.).
- Manage customer data: Keep loyalty program identifiers and customer IDs organized and validated.
- Monitor responses: Check status codes and response bodies to ensure successful API interactions.
- Handle rate limits: Space out requests and implement proper error handling for API limitations.