
AI-powered meeting planner agents are transforming how Public Sector Sales Managers identify, qualify, and pursue new business opportunities. These agents automate the tedious aspects of opportunity discovery calls, from researching potential clients to scheduling follow-up actions, allowing managers to focus on building relationships and closing deals. This technology streamlines workflows, reduces administrative burden, and enhances overall sales effectiveness.
Before Meeting
Your AI agent researches potential government clients, identifies key decision-makers, and gathers relevant information about their needs and priorities. You walk into the meeting with a comprehensive understanding of the client's landscape.
During Meeting
As you discuss the client's challenges and goals, your AI agent provides real-time insights and suggests targeted questions to uncover hidden opportunities. This helps you tailor your pitch and demonstrate a deep understanding of their needs.
After Meeting
Post-meeting, your AI agent summarizes key takeaways, identifies action items, and schedules follow-up tasks. This ensures that no opportunity is missed and that you maintain momentum in the sales process.
What you’ll need
You don't need to be a developer to set up this integration. Follow this simple guide to get started:
- Meeting Notetaker Agent template
- Calendar account
- Meetings to join
- Relevance AI Account

Who this agent is for
This agent is designed for Public Sector Sales Managers, Key Account Managers, Business Development Managers, and anyone involved in identifying and qualifying new business opportunities within government agencies, educational institutions, and other public sector organizations. It's ideal for individuals and teams who frequently conduct exploratory meetings with potential clients to understand their needs, assess budget availability, and determine the best approach for pursuing potential contracts and partnerships. Whether you're a seasoned sales professional or new to the public sector, this agent simplifies the opportunity discovery process and ensures you're well-prepared for every call.
How this agent makes opportunity discovery easier
Automate pre-call research and preparation
Instead of spending hours researching potential clients and gathering relevant information, the agent automatically compiles key data points, such as agency priorities, procurement requirements, and key decision-makers. This saves significant time and ensures you're well-informed before the call.
Generate targeted questions and talking points
The agent analyzes the client's needs and priorities and suggests targeted questions and talking points to uncover hidden opportunities and tailor your pitch. This helps you engage the client in a meaningful conversation and demonstrate a deep understanding of their challenges.
Streamline follow-up actions and task management
The agent automatically summarizes key takeaways, identifies action items, and schedules follow-up tasks. This ensures that no opportunity is missed and that you maintain momentum in the sales process.
Improve collaboration and knowledge sharing
The agent facilitates collaboration by sharing meeting summaries, action items, and relevant information with your team. This ensures that everyone is on the same page and can contribute to the sales effort.
Benefits of AI Agents for Public Sector Sales Managers
What would have been used before AI Agents?
Public Sector Sales Managers traditionally relied on manual research methods, such as web searches, industry reports, and networking events, to identify and qualify new business opportunities. This process was time-consuming, prone to errors, and often resulted in missed opportunities. They would spend valuable time gathering information, preparing questions, and managing follow-up actions, taking away from their core responsibilities of building relationships and closing deals.
What are the benefits of AI Agents?
AI agents offer a streamlined and automated approach to opportunity discovery, freeing up Public Sector Sales Managers to focus on more strategic tasks. The most significant benefit is the time saved by automating the research and preparation process. The agent handles everything from gathering information to generating targeted questions, reducing the administrative burden on the manager.
AI agents also improve the quality of leads by providing access to more comprehensive and accurate information. This ensures that managers are targeting the right clients and pursuing opportunities with the highest potential for success. Furthermore, the agent enhances communication by providing real-time insights and facilitating collaboration among team members.
By integrating with existing CRM systems and other sales tools, the agent provides a seamless and user-friendly experience. This eliminates the need for manual data entry and ensures that all information is accurately recorded and easily accessible. Ultimately, AI agents enhance productivity, reduce stress, and allow Public Sector Sales Managers to focus on building relationships and closing deals.
Traditional vs Agentic meeting planning
Traditionally, Public Sector Sales Managers spent hours each week manually researching potential clients. Now, AI agents automate this, freeing up time for strategic engagement. Before, preparing targeted questions required extensive analysis. With an agent, relevant questions are suggested instantly, based on client data. Follow-up actions used to be a manual task, often delayed. Now, they're automated, ensuring timely communication. Sharing meeting insights was a cumbersome process. The agent facilitates seamless collaboration, keeping everyone informed. Finally, manual data entry into CRM systems was prone to errors. The agent syncs automatically, maintaining data accuracy.

Tasks that can be completed by an Opportunity Discovery Agent
Public Sector Sales Managers juggle numerous tasks, from identifying potential clients to building relationships and closing deals. An opportunity discovery agent can handle many of the administrative tasks associated with preparing for and following up on discovery calls, allowing managers to focus on their core responsibilities.
Identifying Potential Clients
The agent analyzes market data, industry trends, and government spending patterns to identify potential clients that align with your organization's offerings.
Gathering Client Information
The agent automatically gathers relevant information about potential clients, such as their mission, priorities, challenges, and key decision-makers.
Preparing Targeted Questions
The agent analyzes the client's needs and priorities and suggests targeted questions to uncover hidden opportunities and tailor your pitch.
Scheduling Follow-Up Actions
The agent automatically schedules follow-up tasks, such as sending thank-you emails, scheduling follow-up calls, and preparing proposals.
Updating CRM Systems
The agent automatically updates CRM systems with relevant information about potential clients, such as contact details, meeting notes, and action items.
Generating Reports and Analytics
The agent generates reports and analytics on opportunity discovery activities, providing insights into lead generation, conversion rates, and sales performance.
Monitoring Government Procurement Portals
The agent monitors government procurement portals for new opportunities and alerts you to relevant solicitations and requests for proposals (RFPs).

Things to Keep in Mind When Building an Opportunity Discovery Agent
Building an effective opportunity discovery agent requires careful planning and attention to detail. The goal is to create an agent that seamlessly integrates with your existing workflows and provides a user-friendly experience for all participants.
Define Clear Objectives
Before you start building your agent, define clear objectives for what you want it to achieve. Do you want to reduce research time, improve lead quality, enhance communication, or all of the above? Having clear objectives will help you prioritize features and measure success.
Integrate with Existing CRM Systems and Sales Tools
Ensure that your agent integrates seamlessly with popular CRM systems, sales intelligence platforms, and other sales tools. This will make it easier for users to adopt the agent and incorporate it into their daily routines.
Prioritize Data Security and Compliance
When working with government agencies and other public sector organizations, it's crucial to prioritize data security and compliance. Ensure that your agent adheres to all relevant regulations and security protocols.
Automate Reminders and Follow-Ups
Configure the agent to send automated reminders and follow-up emails to keep participants informed and engaged. This will help ensure that no opportunity is missed and that you maintain momentum in the sales process.
Provide Customizable Settings
Allow users to customize the agent's settings to match their preferences. This might include setting preferred research sources, specifying notification preferences, and choosing which CRM systems to integrate with.
Test Thoroughly
Before you roll out the agent to your entire team, test it thoroughly to ensure that it is working correctly and that it meets your objectives. Gather feedback from users and make any necessary adjustments.
Continuously Improve
Once your agent is live, continue to monitor its performance and gather feedback from users. Use this information to identify areas for improvement and make ongoing enhancements.
The Future of AI Agents in Opportunity Discovery
The future of AI agents in opportunity discovery is bright, with advancements in natural language processing, machine learning, and artificial intelligence promising to further streamline and enhance the sales process. Future agents will be able to understand complex client needs, anticipate potential challenges, and proactively suggest solutions.
AI agents will also become more personalized, learning individual preferences and tailoring their recommendations accordingly. They will be able to identify preferred communication styles, preferred research sources, and even preferred meeting formats, creating a more seamless and user-friendly experience.
Furthermore, AI agents will play a larger role in facilitating collaboration and communication during the sales process. They will be able to transcribe meeting minutes, track action items, and even provide real-time translation services, making sales interactions more productive and inclusive.
AI agents will also integrate with other business applications, such as project management tools and financial systems, providing a holistic view of sales-related activities and enabling better decision-making.
Ultimately, the future of AI agents in opportunity discovery is about creating intelligent systems that not only automate the sales process but also enhance collaboration, improve communication, and drive better business outcomes.
