Impression is a leading provider of data-driven marketing solutions that help businesses optimize their customer engagement strategies.
Enhance your marketing effectiveness with AI Agents that can automatically analyze customer data and deliver personalized experiences.
Impression delivers powerful customer analytics and engagement insights. Relevance AI transforms this data into intelligent action through AI Agents that can analyze, personalize, and automate customer interactions at scale.
Dynamic Personalization
Agents can tailor customer interactions in real-time based on individual behavior.
Intelligent Insights
Agents leverage advanced analytics to provide actionable recommendations for marketing strategies.
Proactive Engagement
Agents initiate interactions based on customer data, enhancing engagement opportunities.
Relevance AI gives you access to Impression's marketing analytics and customer engagement tools within your AI-powered workflows.
What you’ll need
You don't need to be a developer to set up this integration. Follow this simple guide to get started:
- A Relevance AI account
- An Airtable account with access to the base and table you'd like to use
- Authorization (you'll connect securely using OAuth—no sensitive info stored manually)
Security & Reliability
The integration uses secure OAuth authentication, ensuring only authorized workflows access your Impression data. Impression handles API operations (like GET, POST, PUT, DELETE, PATCH) in the background—so you don't have to worry about authentication, formatting, or request limits.
Built-in validation and header management ensure your workflows run smoothly, even when making requests to different API endpoints.
No training on your data
Your data remains private and is never utilized for model training purposes.
Security first
We never store anything we don’t need to. The inputs or outputs of your tools are never stored.
Best Practices for Non-Technical Users
To get the most out of the Impression + Relevance AI integration without writing code:
- Configure OAuth properly: Ensure correct authorization scopes are set for your Impression account access.
- Use proper endpoints: Reference the mobile.impression.cloud base URL for all API requests.
- Handle responses carefully: Monitor response status codes and body content for successful API interactions.
- Validate request formats: Ensure HTTP methods and headers match Impression API specifications.
- Manage rate limits: Space out API calls appropriately to avoid hitting Impression's usage limits.
