ManyChat is a chat marketing platform that enables businesses to automate conversations and engage with users effectively. By integrating with Relevance AI, you can elevate your chat strategies with data-driven insights and AI Agents that optimize user interactions.



ManyChat empowers businesses to engage users through chat marketing, while Relevance AI leverages this engagement to provide intelligent insights and automated user interactions that adapt to real-time data.
Omnichannel Orchestration
AI agent seamlessly coordinates conversations across Facebook, Instagram, WhatsApp, and SMS channels simultaneously
Contextual Intelligence
Agent maintains deep conversation context while processing complex customer inquiries across multiple touchpoints
Analytics-Driven Optimization
Agent continuously improves responses by analyzing engagement metrics and conversion patterns
Relevance AI enhances ManyChat by integrating advanced data processing capabilities into your chat marketing workflows.
What you’ll need
You don't need to be a developer to set up this integration. Follow this simple guide to get started:
- A Relevance AI account
- An Airtable account with access to the base and table you'd like to use
- Authorization (you'll connect securely using OAuth—no sensitive info stored manually)
Security & Reliability
The integration enables seamless communication between ManyChat and Relevance AI through secure OAuth authentication, allowing automated user tagging, custom field management, and real-time data synchronization. ManyChat handles API operations (like GET, POST, PATCH) in the background—managing authentication, rate limits, and response formatting automatically.
Built-in error handling and response validation ensure your chat marketing workflows run reliably, with automatic retries and proper data type conversion between platforms.
No training on your data
Your data remains private and is never utilized for model training purposes.
Security first
We never store anything we don’t need to. The inputs or outputs of your tools are never stored.

To get the most out of the ManyChat + Relevance AI integration without writing code:
- Start with a well-structured ManyChat flow: Organize your chat flows with clear naming conventions and logical branching to enhance user experience.
- Utilize user tags effectively: Implement a tagging strategy to segment users based on their interactions and preferences for targeted messaging.
- Configure OAuth carefully: Ensure you set up the correct OAuth credentials with the necessary permissions to avoid authentication issues.
- Test API calls with sample data: Validate your API calls using test users to ensure everything works as expected before going live.
- Monitor API usage: Keep an eye on your API call limits and implement throttling to prevent rate limiting errors.