Lahar is a leading marketing automation platform that helps businesses streamline their campaigns and customer engagement.
Supercharge your marketing efforts with AI Agents that can intelligently analyze data, personalize interactions, and automate complex workflows.



Lahar excels at marketing automation and campaign management. Relevance AI enhances this with intelligent AI Agents that can analyze customer data, automate personalization, and optimize marketing strategies at scale.
Intelligent Lead Prioritization
The agent analyzes customer behavior to identify and prioritize high-value leads.
Dynamic Content Personalization
Real-time insights enable the agent to tailor marketing content to individual customer preferences.
Seamless Workflow Automation
The agent orchestrates complex marketing workflows, reducing manual effort and increasing efficiency.
Relevance AI gives you access to Lahar's marketing automation capabilities within your AI-powered workflows.
What you’ll need
You don't need to be a developer to set up this integration. Follow this simple guide to get started:
- A Lahar account
- A Relevance AI account with access to your project settings
- Authorization (connect via secure API key—no sensitive data stored)
Security & Reliability
The integration uses secure OAuth authentication, ensuring only authorized workflows access your Lahar data. Relevance AI handles API operations (like GET, POST, PUT, DELETE) in the background—so you don't have to worry about authentication tokens, request formatting, or rate limits.
Built-in validation and error handling ensure your workflows run smoothly when interacting with Lahar's API endpoints.
No training on your data
Your data remains private and is never utilized for model training purposes.
Security first
We never store anything we don’t need to. The inputs or outputs of your tools are never stored.

Best Practices for Non-Technical Users
To get the most out of the Lahar + Relevance AI integration without writing code:
- Configure API authentication: Ensure proper OAuth setup and permission scopes are granted.
- Structure your requests: Use consistent JSON formatting for API calls and data mapping.
- Leverage webhooks: Set up webhook endpoints for real-time data synchronization.
- Monitor response codes: Check status codes and handle errors appropriately.
- Optimize API usage: Batch requests when possible and respect Lahar's rate limits.