Contentful is a leading headless CMS platform that enables businesses to create, manage and deliver digital content across multiple channels.
Enhance your content operations with AI agents that can automate personalization, optimize delivery, and drive engagement.



Contentful provides powerful content management and delivery through its headless CMS architecture. Relevance AI transforms this content infrastructure with intelligent AI agents that can dynamically personalize and optimize content delivery at scale.
Dynamic Content Orchestration
The agent can automatically curate and deliver the most relevant content in real-time.
Intelligent Personalization
The agent analyzes user behavior to tailor content experiences that resonate with individual preferences.
Automated Insights Generation
The agent extracts actionable insights from data, enhancing content strategy and decision-making.
Relevance AI gives you access to Contentful's content management capabilities within your AI-powered workflows.
What you’ll need
You don't need to be a developer to set up this integration. Follow this simple guide to get started:
- A Relevance AI account
- A Contentful account with access to the space you'd like to use
- Authorization (you'll connect securely using OAuth—no sensitive info stored manually)
Security & Reliability
The integration uses secure OAuth authentication, ensuring only authorized workflows access your Contentful data. Relevance AI handles API operations in the background while managing content delivery and management APIs—so you don't have to worry about authentication tokens or API endpoints.
Built-in content modeling and field validation ensure your content workflows run smoothly across different environments.
No training on your data
Your data remains private and is never utilized for model training purposes.
Security first
We never store anything we don’t need to. The inputs or outputs of your tools are never stored.

Best Practices for Non-Technical Users
To get the most out of the Contentful + Relevance AI integration without writing code:
- Organize content models: Structure your content types with clear fields and relationships.
- Manage environments: Use separate environments for testing and production content.
- Set up webhooks: Configure webhooks to automatically sync content changes to Relevance AI.
- Version control: Utilize content versioning to track and rollback changes when needed.
- API best practices: Implement proper rate limiting and cache content delivery API responses.