Follow-ups that remember what each attendee did
The Event Follow-up agent reads attendance the way you would with a free afternoon: who stayed, who asked what, who left at the demo. Every follow-up matches what each person actually did.
Webinar just wrapped. Segmenting on behavior before anything gets sent.
112 hot: stayed past the demo or asked a question. They get a different email than the 136 who dipped early.
How it works
Triggered when the event ends
The Zoom webinar wrapping up, or an event list landing in HubSpot, starts the follow-up run immediately.
Reads behavior, then segments
The agent weighs stay time, questions and drop-off points to sort hot from warm, catches the quiet buyers rules would miss, and never fakes a signal that is not there.
Sends and updates the CRM
Segmented emails go out within the hour, and every hot lead lands in HubSpot scored, with their question attached for sales.
Without Relevance
With Relevance
The follow-up goes out Thursday, three days after the interest peaked and cooled.
Segmented follow-ups are out within the hour, while the webinar is still open in a tab.
Everyone who registered gets the same "thanks for attending" email, including the no-shows.
The agent reads stay time, questions and drop-off points, and sorts hot from warm on behavior, not registration.
Attendance minutes are the only signal anyone looks at, so quiet buyers get missed.
A short stay with a sharp pricing question outranks a full stay from a muted tab. The agent weighs what the behavior means.
Mail-merge fields fake familiarity, and every "great question!" email reads like it was sent to 200 people.
Hot follow-ups reference the attendee’s actual question. Where there is nothing real to reference, the email does not pretend.
Sales gets a raw CSV of registrants and re-researches the interesting ones from scratch.
Hot leads land in the CRM scored and annotated with what they asked, ready for the first call.
The flagship conference gets the full treatment. The monthly webinar gets whatever time is left.
Every event gets the same read and same-hour follow-up, from the annual summit to a Tuesday webinar.
Held to a quality bar, on every run
Every follow-up batch is checked against eval test cases written for this exact job before anything sends. If a run fails the bar, it never ships.
Pass rate · last 14 days
Sampling 2% of live runs · 97% passing this week
Train your agent like an employee
Onboard it with your playbooks and correct it in plain English. It learns the lesson for good, and nothing changes until you approve it.
Built for enterprise teams
Run agents on your real data with the access controls, audit trails, and residency guarantees enterprises require all built in.
Monitoring
Real-time visibility into every agent’s activity, performance, and cost.
RBAC
Control who can use, build, edit, and deploy agents.
Data residency
Multi-region deployment keeps your data within your required geography.
Version control
Full version history on every agent. Roll back to any previous state.
Audit logs
Every action, every decision, every tool call logged and exportable.
Human-in-the-loop
Set approval gates on any action or allow agents to ask questions.
SSO / SAML
Enterprise single sign-on with SAML 2.0. Centralize identity & access.
PII masking
Detect and redact personally identifiable information.

"The ability to be vendor agnostic and the ability to scale across a breadth of functions is a really key feature."
Levi Watters
Partner, KPMG Australia
"The key for us was how we can modularize industry knowledge and the best playbooks, and apply it."
Allen Roh
Senior Marketing Manager, Autodesk
"We're looking for every place where AI can allow sellers and customer success reps to be more engaged with customers."
Rob Giglio
Chief Customer Officer, Canva
"The ability to be vendor agnostic and the ability to scale across a breadth of functions is a really key feature."
Levi Watters
Partner, KPMG Australia
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Every agent you add shares one stack
These agents all run on one platform: one gateway, one router, one eval suite, one audit trail. Every agent after the first ships faster.
- Triggered by key events or signalslike Zapier
- Given access to contextlike Zep
- Connected to your appslike Composio
- Access to all LLMslike OpenRouter
- Performance evaluatedlike Braintrust
- No-code agent builderlike Dust.tt
- Coordinated into teamslike CrewAI
- Chained into multi-step processeslike n8n
- Kept alive through long-running worklike Temporal
- Traced at every step of every runlike Langfuse
Put the Event Follow-up to work this quarter
We partner with enterprise teams to take this work off their plate. An agent built with you, proven against your quality bar, and live in weeks.


