Briefs for keywords you can actually win
Volume is easy to want and hard to rank for. The SEO Brief Writer reads the real SERP for every keyword, weighs difficulty against your site’s authority, and writes briefs for fights you can win.
SEO Brief WriterA gap in our coverage with three candidate keywords. Weighing which one we can actually win.
"ai agents" is 12k volume but every ranking page is a DR90 site. "ai for cx" is 8k and the SERP is beatable.
Checking our topical authority3sWriting the content brief12s
How it works
Coverage gap detectedBrief requestedCampaign keyword neededQuarterly content plan
Brief deliveredInternal links mappedCompetitor gaps listedUnwinnable keywords declinedTriggered by a gap or a request
A detected coverage gap, or a brief request in Slack, starts the SERP research within minutes.
Weighs winnability, not just volume
The agent reads what actually ranks for each candidate, weighs difficulty against your authority, reads real intent from the SERP, and declines keywords you cannot win.
Delivers the brief to Notion
The finished brief lands in your content workspace with the outline, internal links and competitor gaps, ready for a writer.
Without Relevance
With Relevance
The biggest volume number on the spreadsheet wins, then the post sits on page four for a year.
The agent weighs volume against who actually holds the SERP, and picks the keyword your site can realistically take.
The keyword looks commercial, so the brief calls for a product page. The searchers wanted a comparison.
Intent is read from what already ranks, not from what the keyword sounds like, so the format matches what searchers reward.
A title, a word count and "cover the topic thoroughly." The writer starts from a blank page anyway.
Each brief carries the outline, the internal links to build from, and the specific gaps the ranking pages leave open.
Linking happens after publish, from memory, if someone remembers the older posts exist.
The agent searches your existing content and writes the supporting links into the brief before drafting starts.
Every keyword request becomes a brief, including the ones the site has no authority to rank for.
When a keyword is out of reach, the agent says so and proposes the cluster to build first, instead of briefing a doomed post.
Brief quality depends on how much SERP research fit into the strategist’s week.
Every brief gets the full SERP read and gap analysis, whether it is the first of the month or the fortieth.
Held to a quality bar, on every run
Every brief is checked against eval test cases written for this exact job before it reaches a writer. If a run fails the bar, it never ships.
SEO Brief WriterPass rate · last 14 days
Sampling 2% of live runs · 96% passing this week
Train your agent like an employee
Onboard it with your playbooks and correct it in plain English. It learns the lesson for good, and nothing changes until you approve it.
Built for enterprise teams
Run agents on your real data with the access controls, audit trails, and residency guarantees enterprises require all built in.
Monitoring
Real-time visibility into every agent’s activity, performance, and cost.
RBAC
Control who can use, build, edit, and deploy agents.
Data residency
Multi-region deployment keeps your data within your required geography.
Version control
Full version history on every agent. Roll back to any previous state.
Audit logs
Every action, every decision, every tool call logged and exportable.
Human-in-the-loop
Set approval gates on any action or allow agents to ask questions.
SSO / SAML
Enterprise single sign-on with SAML 2.0. Centralize identity & access.
PII masking
Detect and redact personally identifiable information.
"The ability to be vendor agnostic and the ability to scale across a breadth of functions is a really key feature."
Levi Watters
Partner, KPMG Australia
"The key for us was how we can modularize industry knowledge and the best playbooks, and apply it."
Allen Roh
Senior Marketing Manager, Autodesk
"We're looking for every place where AI can allow sellers and customer success reps to be more engaged with customers."
Rob Giglio
Chief Customer Officer, Canva
"The ability to be vendor agnostic and the ability to scale across a breadth of functions is a really key feature."
Levi Watters
Partner, KPMG Australia
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These agents all run on one platform: one gateway, one router, one eval suite, one audit trail. Every agent after the first ships faster.
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Put the SEO Brief Writer to work this quarter
We partner with enterprise teams to take this work off their plate. An agent built with you, proven against your quality bar, and live in weeks.